On 7th June we invite you to ITEM Product Kyiv 2019 - the first conference in Ukraine on Customer Develoment - the most popular trend in the product development world.

Are you a product company? Do you build products for EU and USA markets? Do you spend crazi money for development? And you're still not sure whether your company needs Customer Development? Then come to ITEM Product Kyiv 2019 and learn how Customer Development:

• Saves time and money for product development;

• Helps learn your customer especially if you live and work in the other country;

• Increases sales by several times;

• Lets reach break-even point and build successful products, people are ready to pay for.

Customer Development: from first steps to key process

Why CustDev?

• due to the trend of product development for foreign markets it is vital to understand our prospects and current users
• marketing researches and reports on markets don't give the answer to the question “so, what shall we do?”
• practice shows that afer 2-3 interviews many features lose their importance, and some ideas seem even strange.

CustDev - is the most popular trend in the product development world now. We want to talk about it and focus on examples. We will consider a lifecycle of CustDev methodology implementation in product management and development "from first steps to key process".

• Initial interview. When you may and need to start. How to implement it in new products and dinosaurs being created for many years. All problems at the start: how to commense, where to look for users, what to ask and etc.
• Time-to-time interviews. How to built CustDev techniques in the Product Manager's work and how to make yourself do it. At least sometimes. Lifehacks from Product Managers.
• Must-do CustDev. Creating a system of work with a product when CustDev techniques are obligatory stages.
• Cutting edge. CustDev as a main source of getting ideas for product development. Launch of separate research teams (cases from world leaders)

Where: Kyiv, Innohub, 6Z, Vatslava Havela Blvd.

When: 07.06.2019

Time: from 10:00 till 18:00

For our attendees' convenience we have a hot line at +380675760301, our managers are always in touch and open for communication, advice, questions, and ready to help and cooperate in any situation.